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Eau de parfum · Istanbul

Berememberedlong after youleave the room.

Ninety-five fragrances for your car, your home and your skin — built around what a thing actually smells like, not what size the bottle is.

14
scent families
3
worlds
95
fragrances

Three worlds

Your car, your home,
and you.

The same house, formulated three ways. Hanging bottles built for heat and sunlight, diffusers that hold a room for weeks, and eau de parfum that has to live on skin.

Since the first bottle

Scent is memory.

It is the only sense wired straight into the part of the brain that stores memory, which is why a smell can put you somewhere thirty years back before you have finished breathing in. 95 fragrances, and the whole point of all of them is to be the thing somebody remembers.

Shot in place

Not on a white
background.

Every bottle photographed where it actually lives — and beside the ingredient it was built from.

Istanbul car perfume on a walnut console, with orange peel and star anise
Istanbul car perfume on a walnut console, with orange peel and star anise
Kapadokya room spray held in a panelled living room
Kapadokya room spray held in a panelled living room
Lucky pocket spray drawn from a jacket pocket
Lucky pocket spray drawn from a jacket pocket
Istanbul reed diffuser on marble beneath an arched window
Istanbul reed diffuser on marble beneath an arched window
Blueberry car perfume on a burr-walnut dash, with fresh blueberries
Blueberry car perfume on a burr-walnut dash, with fresh blueberries
Saray extrait de parfum in a carved alcove with saffron and oud wood
Saray extrait de parfum in a carved alcove with saffron and oud wood
Ice Age air freshener with crushed ice and lemon
Ice Age air freshener with crushed ice and lemon
Rose reed diffuser on a marble console with garden roses
Rose reed diffuser on a marble console with garden roses
Chance pocket spray inside an open handbag
Chance pocket spray inside an open handbag
Black Crystal reed diffuser beside candlelight and black stones
Black Crystal reed diffuser beside candlelight and black stones
Misk car perfume on a centre console with a peony
Misk car perfume on a centre console with a peony
Royal Oud room spray held in a firelit room
Royal Oud room spray held in a firelit room
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Saray extrait de parfum in a carved alcove with saffron and oud wood

Concentration

Built to last
the whole day.

Eau de parfum strength, not eau de toilette — a higher oil load, so the dry-down still reads hours after the top notes have burned off. It is the difference between a fragrance you reapply at lunch and one somebody notices when you lean in at six.

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A Luveal OUD room spray bottle standing on wet moss

The notes

Oud, amber, agarwood —
the expensive end.

The oud line is built on the notes that Gulf perfumery is actually known for: resin, agarwood, smoke. They sit at the bottom of a fragrance and they are the reason a scent has a memory instead of a moment. Four in the family, and the 500ml room spray is the one people buy twice.

Explore the oud family

Now on

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Free shipping
On every order in the United States. No minimum spend, no threshold to reach.
Out in 24 hours
Packed and handed to the carrier within one business day, with tracking by email.
30-day returns
Unopened and unused, refunded to your original payment method. No restocking fee.
95 fragrances
Across 14 scent families — and the smaller sizes exist so you can try one first.
Eau de parfum strength
The perfume line is parfum concentration, not toilette — a higher oil load and a longer dry-down.
Secure checkout
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Free shipping in the United States · Dispatched in 24h · 30-day returns